reverse shibboleth
n. the practice of answering a cellphone with a generic “Hello?” as if you didn’t already know exactly who was calling—which is a little like the egg requirement that marketers added to early cake mixes in the 1950s, an antiquated extra step that’s only there to reassure you that it’s an authentic homecooked meal, just like grandma used to make.
always.
Reblogged from The Dictionary of Obscure Sorrows
